PokerBaazi, one of India’s biggest poker platforms, has announced Bollywood superstar Shahid Kapoor as its latest brand ambassador. The online poker platform aims to create a robust ecosystem for the game of skill in India. By getting the Bollywood superstar on board, the brand has taken a step further to achieving its commitment of popularising and creating awareness among the Indian audience about poker.
PokerBaazi will soon roll out its latest marketing campaign with Kapoor. The campaign includes the launch of a television commercial (TVC) in the coming days. The TVC will aim to promote the association as well as the brand’s message of poker as a sport that one can master with their skills.
Welcoming the Jab We Met actor as their brand ambassador, Navkiran Singh, Founder and CEO of Baazi Games said, “We are thrilled to have Kapoor on board as the newest member of our PokerBaazi family. With Kapoor, we found the perfect match for our brand as not just his personality, but also his constant drive to experiment with his craft beautifully, blends with our vision to enable a new sport to get its desired recognition in the country. With this association we take a step further in our larger goal of creating a Poker ecosystem in India and making it a household sport. We look forward to a successful collaboration and with our upcoming campaigns hope to drive valuable discussions around the PokerBaazi story.”
The poker brand shared the news by posting a video of Kapoor flipping a poker chip, on their social media handles. Here’s the Instagram post shared by PokerBaazi:
View this post on Instagram
Speaking about his collaboration with the poker brand, Kapoor said, “It’s a pleasure to be associated with PokerBaazi, India’s biggest poker platform, that’s at the helm of this brewing revolution. With its many unique features, it just makes learning and playing online poker so easy and quick, and in the process, helps players build life skills like thinking strategically, managing risks, etc. Our association isn’t only driven by the fact that we both believe in bringing a difference in our respective fields but also by the sheer will to entertain our audiences while trying to do so. I am looking forward to helping PokerBaazi reach wider audiences and create more advocates for the sport in India.”
Recently, PokerBaazi recently celebrated a milestone of a billion hands played on the platform. This association with the Udta Punjab star further adds to the celebration of the unique milestone of PokerBaazi. This comes after nearly eight years of contributing to the Indian poker ecosystem. By onboarding stars like Kapoor, the platform seems to be taking all the right steps to give poker a mainstream status in the country.
Amarylisa Gonsalves is a Content Writer at Gutshot Magazine. Advancing from a marketing background, she found her calling in writing. She takes delight in exploring genres and is a curious learner. Patient and ambivert, she believes in letting her work speak for itself. Apart from content writing, she finds solace in writing poetry by manifesting herself through words. Additionally, she adores indulging in drawing and DIY crafts.
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