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Nazara Technologies To Invest ₹196 Crore In Gaming And Entertainment

Nazara Technologies Limited, India’s only listed diversified gaming and sports media company, has unveiled a series of strategic investments to solidify its position in the gaming and entertainment ecosystems.

Nazara has announced new Investments in Funky Monkeys & Learntube.ai. Nazara has expanded into physical entertainment with the acquisition of a 60% stake in Funky Monkeys Play Centers Private Limited, a leader in indoor soft play centres for children, for ₹43.7 Crore. Funky Monkeys operates 11 centres across India, offering interactive play experiences for children.

Busy Monday at #Nazara!

Announcing 5 strategic investments totaling nearly INR 200 cr:

• 60% stake in Funky Monkeys Play Centers – expanding into children’s play/entertainment zones

• First AI investment in https://t.co/ZNsHy5OmYU – AI-powered, gamified learning

• Growth… pic.twitter.com/tQ9xlOurhe

— Nitish Mittersain (@mittersain) December 2, 2024

Co-founders of Funky Monkeys, Binita Putcha and Sanjay Ghadiali, said: “We are excited to join hands with Nazara, whose vision for digital and hybrid entertainment aligns closely with ours. With Nazara’s expertise and resources, we are confident we can scale Funky Monkeys and bring even more joy to children and families across India. We also see synergies with digital IPs owned by Nazara, such as Kiddopia, and will work to maximise these opportunities.”

Nazara will also invest INR 4.2 Crore for a 4.7% stake in Learntube.ai, an AI-powered platform revolutionizing education with 1:1 interactive and gamified learning. Catering to over 20 lakh learners, LearnTube is the world’s largest personalised learning platform that offers affordable, interactive, gamified learning experiences for professional skilling.

“LearnTube’s collaboration with Nazara is a bold step forward in reshaping professional learning and interactive media. We are excited to combine forces to lead innovation on a global scale,” said Shronit Ladhani, Co-founder of LearnTube.

Launched in October 2012, Funky Monkeys Play Centers Pvt. Ltd. operates indoor play centres for kids with 11 world-class indoor play centres across Mumbai, Bengaluru, Surat, Ahmedabad, Amritsar & Chennai. Exclusively designed for children aged 6 months to 14 years, Funky Monkeys offer hands-on discovery and learning through spontaneous and unstructured ‘Free Play’, while incorporating elements of fun and entertainment.

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ALSO READ: Nazara Technologies To Launch gCommerce, In Collab with ONDC

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LearnTube is the world’s largest Gen-AI-powered personalized learning platform, transforming internet content into live, 1:1 interactive courses. With over 20 Lakh learners, LearnTube’s AI-first, scalable model is transforming professional education. It is backed by investors, including LetsVenture, Reid Hoffman’s Blitzscaling Ventures, Goodwater Capital, AngelList Quant Fund, and Google’s AI Accelerator.

Nazara will invest ₹148 Crore in its existing subsidiaries, including Sportskeeda, Nodwin Gaming, and Datawrkz, to increase its ownership in them and support their growth.

Nodwin Gaming: Nazara will invest ₹64 Crore through subscription of Optionally Convertible Preference Shares to bolster Nodwin’s growth. The funds will support Nodwins expansion, enhance its intellectual properties (IPs), and strengthen its footprint in emerging markets.

Absolute Sports (Sportskeeda): Nazara will invest ₹69 Crore to purchase shares arising from the exercise of ESOPs from Sportskeeda management, increasing its stake to 100% in the company and making it a wholly owned subsidiary.

Datawrkz: Nazara granted in-principle approval for an investment of ₹15 Crore in Datawrkz through the subscription of Compulsorily Convertible Cumulative Preference Shares to support the ongoing growth of Datawrkz

Speaking on these investments, Nitish Mittersain said: “Nazara is committed to building the largest diversified gaming and entertainment platform in India, and many of our initiatives announced today are geared towards propelling profitable growth in these strategic areas of our interest.”

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