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Nazara Partners With Telangana Govt; Launches AI Center of Excellence (CoE)

Nazara Technologies, India’s leading and only listed diversified gaming and esports company, has signed a landmark Memorandum of Understanding (MoU) with the Government of Telangana. Through this strategic partnership, Nazara aims to establish a pioneering AI Center of Excellence (AI CoE) focusing on gaming and digital entertainment, positioning Nazara as a leader in AI-driven gaming and digital entertainment space and Telangana as a global hub for AI innovation.

The Nazara AI CoE will drive research, development, and innovation in areas such as gaming, interactive media, gamified learning, and other digital content, leveraging cutting-edge technologies like AI, VR/AR, blockchain, and Web 3.0. By fostering policy development, supporting startups, enhancing skills, and engaging global expertise, the Nazara AI Center of Excellence aims to empower a dynamic and inclusive community.

Nitish Mittersain, Jt. MD & CEO of Nazara Technologies said: “Telangana’s proactive approach in fostering industry growth through public-private partnerships and policy development has created the ideal ecosystem for this initiative. This collaboration will enable Nazara to further our mission of integrating AI and emerging technologies across our diverse portfolio, positioning us as a leader in AI-driven innovations in gaming and digital entertainment.”

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Also Read: Nazara Acquires Paper Boat Apps Via an Additional ₹300 Crore Investment

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Hon’ble Minister for Information Technology and Industries, Mr D. Sridhar Babu, said: “This partnership with Nazara Technologies, a leader in Indian gaming, marks a significant step in positioning Telangana as a global leader in AI-driven digital innovation. The Nazara AI CoE will empower startups, enhance skills, and attract cutting-edge technology investments, creating a diverse and dynamic ecosystem. By joining forces with Nazara, we are committed to driving economic growth and setting new standards in responsible AI applications in gaming and beyond.”

Nazara Technologies has been on an acquisition spree for a while now. Just this year, the company acquired Paper Boat Apps for ₹300 Crore, which got into their kitty the gaming app Kiddopia, the #3 gaming app for children between 2-8 years in the US. 

About Nazara Technologies:

Nazara is India’s only listed gaming and esports company, with majority ownership of several leading gaming and esports brands with a presence in India, the US, and other global markets. In esports, Nazara has India’s leading esports platform, NODWIN Gaming, and Sportskeeda/Pro Football Network in the sports media space. Nazara’s offerings in the interactive gaming segment include gamified early learning ecosystems like Kiddopia and Animal Jam, India’s most popular cricket simulation franchise, World Cricket Championship (WCC), and a wide portfolio of casual games distributed through telco partnerships in many emerging markets. Additionally, Nazara controls Datawrkz, a digital ad tech company supporting its portfolio companies and external clients with demand-side user acquisition and supply-side ad monetization services.

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