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Manthra Koliyer
Posted on 31 Aug, 2020
By Manthra Koliyer
On 31 Aug, 2020
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By Manthra Koliyer
On 31 Aug, 2020
Share

Our very own regional Games to hit the digital market soon !

The Indian online gaming platform has gained huge success due to the prevalence of Digital platforms across Urban and Rural India. Amid popular international mobile games such as PUBG from South Korea and Clash of Clans from Finland, homegrown gaming platform Okie Gaming will be launching in October. Okie gaming will introduce indigenous digital games through ‘Desi Sports League‘ (DSL).

https://www.instagram.com/p/CBlDMmbH4Bn/?igshid=1esn5l8je59cn

With the aim to promote games based on Indian folk tales, every month, Okie Gaming will focus on offering at least 30 local games originating from Indian states such as Vallam Kali, a boat racing practice of Kerala, and Dahi Handi from Maharashtra. Okie gaming lets you play with friends and family, with or without money too. Apart from the website, the application is available for download from the Google Play Store for Android devices and Apple Store for iOS devices. The platform will initially go live with casual games such as Ludo and carrom followed by fantasy sports on 15 September.

Jitin Masand, Chief Executive, Okie Ventures said,“Indian sports can also provide the same adrenaline rush that a PUBG has to offer. Our goal is also to convert the DSL league into fantasy games as covid impact reduces and live local sports resume. It would be similar to cricket and we aim to launch the fantasy version of DSL in the next two years.”

https://www.facebook.com/135634561228027/videos/367368007987002/

 

Okie Gaming is also in talks with video streaming platform Disney + Hotstar for IPL advertising. The platform will also offer “Okie Gaming Recharge Vouchers” starting with states including Tamil Nadu, Andhra Pradesh, West Bengal and Bihar where around 200 distributors will reach out to 10,000 retailers to sell these vouchers. Jitin Masand said, “Users from small towns can add money to the wallet in the app through these vouchers and start playing. “

Rolam Landers, Chief Executive, All India Gaming Federation said, “In the first half of the year 2020 there has been a surge in the number of users and the screen-time in the gaming space due to lockdown. The change in approach and well-supported infrastructure is driving the growth of the online transaction-based skill gaming industry by 30% and the ARPC (average revenue per customer) grew by 41%.” A recent report by the Federation of Indian Chambers of Commerce and Industry (FICCI) and a consultancy firm noted that the online gaming industry, including transaction-based real money skill games and casual games, clocked around INR 6,460 crore in revenue in the year 2019-2020, with transaction-based games accounting for around INR 4,600 crore. 

For more updates about the online gaming industry, keep reading GutshotMagazine.com




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