Just a few days ago, everyone in the Indian cricketing community would’ve shed a few tears as they watched countless tribute videos of Yuvraj Singh, one of India’s most iconic cricketers, who announced his retirement from all forms of the game. However, it wasn’t much later that he announced the start of a new journey.
Part of 2 World Cup winning squads, Yuvraj has been a great ambassador of the game in India and is now going to take his love for the sport in another direction. He was recently signed by Baazi Games as the brand ambassador of their fantasy sports portal called ‘BalleBaazi’.
Commenting on this, Yuvraj said, “I am delighted to be associated with BalleBaazi.com, the ultimate cricket fantasy league. I will interact with my fans on a personal level while competing with them as we select teams comprising of our favourite players. This is the best platform for passionate cricket fans to test their skills and knowledge related to the game.”
Prior to this, Baazi had the likes of Bollywood diva Sunny Leone and Olympian Vijender Singh as their brand ambassadors as well. A sporting legend like Yuvraj Singh will surely help them grow even further than they already have in recent months. Incidentally, this isn’t the first time Yuvi has been associated with a fantasy sports portal. Prior to this, he endorsed Livepools as well.
Navkiran Singh, CEO and founder of Baazi Games commented on this, saying, “Yuvraj Singh is the perfect representative for BalleBaazi.com. It was his strength, determination, and perseverance that helped him, and team India lift the world cup; but beyond the field, his battle against a life-threatening disease inspired billions including me. Since the first time I saw him against Australia in Nairobi, he’s been my cricketing hero. Yuvraj Singh defines the word ‘Champion’, we welcome him on board and look forward to this fruitful collaboration.”
For more updates from the fantasy sports industry and for latest stories from the world of gaming, stay tuned to GutshotMagazine.com.
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