UtterAI Test Widget
MPL Poker
Read The Latest Issue of Our e-Magazine
A23 Poker
Felicity Games Secures $700K Funding From DeVC Gaming
Gutshot Editorial
Posted on 09 Jul, 2024
By Gutshot Editorial
On 09 Jul, 2024
Share
By Gutshot Editorial
On 09 Jul, 2024
Share

Felicity Games Secures $700K Funding From DeVC


Felicity Games, a leading casual game developer and publisher, has secured $700K in pre-seed funding from DeVC, Visceral Capital, and marquee angel investors, including Kunal Shah of CRED, former Nazara CEO, Manish Agarwal, Sriharsha Majety, Nandan Reddy of Swiggy, and Sameer Pittalwala, Head of Gaming, Google Cloud (APAC), among others.

Felicity was founded in 2023 by ex-Swiggy executive Anurag Choudhary with the aim of becoming India’s leading mobile game publisher. In under a year, Felicity has launched over 10 game titles, which are played by more than a million monthly users across 14 geographies. The company will use the funds towards testing 10 more such games by March 2025. The company aims to scale revenue by 10x by the end of this year.

The company’s success lies in rapidly prototyping and testing casual games in partnership with Indian game developers for commercial viability using a proprietary framework called ‘Pokhran’ and accordingly scaling only the successful ones.

Anurag Choudhary, Founder & CEO of Felicity Games said:

“Given our cost and skill advantages, Felicity Games is well placed to build a multi-million dollar casual gaming business from India for the world.”

Anurag Choudhary, Founder And CEO Of Felicity Games

Founding member Divyanshi Chowdhary from DeVC, a leading pre-seed fund in the Indian tech ecosystem added:

“Felicity has a unique vision to mobilise the growing ecosystem of Indie developers with the capability of producing high-quality game prototypes at a fraction of the cost. Felicity combines an objective approach to commercial testing with iterations on non-conventional channels to drive risk-adjusted growth for new IPs, unlocking developer-friendly publishing for the indie ecosystem”


ALSO READ: Dubai Launches Long-Term Gaming Visa


Felicity recently launched two titles, ‘Seek & Find’ and ‘Nova Solitaire,’ which are already unit economics positive in the US and other western markets, with 100,000+ downloads within three months.

Beyond game development and publishing, Felicity Games distinguishes itself through strategic partnerships with studios and brands to co-create compelling intellectual properties (IPs). This collaborative approach not only enriches the gaming ecosystem but also expands the company’s reach and influence within the industry.

About Felicity Games

Founded in 2023 by ex-Swiggy executive Anurag Choudhary, Felicity Games has swiftly emerged as a trailblazer in the realm of casual gaming. Headquartered in Bengaluru, India, the company operates on a global scale, embodying the ethos of ‘building from India for the world’.

Gutshot Telegram Poker Banner

Felicity Games is synonymous with innovation, consistently pushing the boundaries of creativity and technology to deliver captivating gaming experiences. Felicity rapidly prototypes and tests casual games for commercial viability using their proprietary framework “Pokhran”, scaling only the successful ones. In under a year, Felicity has launched over 10 game titles, which are played by more than a million monthly users across 14 geographies. Its two most prominent titles, Seek & Find and Nova Solitaire, available on Play Store and App Store are scaling well globally with 100,000+ downloads within a period of 3 months.

Beyond game development and publishing, Felicity Games distinguishes itself through strategic partnerships with studios and brands to co-create compelling intellectual properties (IPs). This collaborative approach not only enriches the gaming ecosystem but also expands the company’s reach and influence within the industry.

For more news and updates, keep reading Gutshot Magazine or follow us on our social media handles. We are present on FacebookInstagramTwitter, and Telegram.

Gutshot Poker Rooms Page


Tagged : 

More News

Nirmala Sitharaman Clarifies On 'Prospective' Levy Of 28% GST
Gaming
23 Jun,2024 

GST Council Offers No Relief For The Online Gam...

LinkedIn Launches Puzzle Games To Bump Up Engagement On Platform
Gaming
3 May,2024 

LinkedIn Launches Puzzle Games To Bump Up Engag...

How To Become A Chess Grandmaster?
Gaming
9 Apr,2024 

How To Become A Chess Grandmaster?


Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

Natural8 India

Top 15 Poker Rooms