BC.Game and Leicester City Football Club (LCFC) have made history with a new multi-year partnership worth approximately $40 Million. This landmark agreement sees BC.Game become the primary principal partner of the men’s first team of Leicester City Football Club. The online platform will proudly display its branding as the shirt sponsor (front) for the men’s team starting from the 2024/25 season.
This partnership deal between Leicester City Football Club and BC.Game is not just a milestone for Leicester City but also a significant step for BC. Game. The online platform’s branding will grace the shirt fronts and adult replica shirts of Leicester City’s kits starting from the 2024/25 season, marking a mutual leap forward for both parties.
BC.Game is an online crypto casino and gaming platform that allows players to enjoy a wide range of games using various cryptocurrencies. These include online cryptocurrencies like Bitcoin, Ethereum, Litecoin, Dogecoin, Cardano, Monero, Tether (USDT), Polkadot, etc. With over 10,000 slot games, BC.Game offers diverse themes, features, and providers. You can check out the fast range of services they provide on their website.
ALSO READ: Unlocking BC Game’s Payment Maze: A Guide To Methods
Leicester City Chief Executive Susan Whelan said:
“We welcome BC.GAME to Leicester City – an opportunity to work with an innovative partner in a new category for the club. As a leading global operator in a rapidly evolving environment, BC.Game already have a history of successful relationships in sport and we look forward to the development of a mutually beneficial partnership.
“The ability to attract high-value partners upon our return to the Premier League is vital to our determination to re-establish Leicester City among the game’s elite, to continue to invest in a competitive squad and to ensure the best possible experience for our supporters.”
We have agreed a multi-year principal partnership with leading online gaming platform https://t.co/lKQlZEuueL 🤝
— Leicester City (@LCFC) July 5, 2024
Leicester City’s Chief Executive briefly spoke about the online gaming platform, the partnership with the club, and how their return to the Premier League, the top-flight of English football, is the reason behind this partnership. He spoke about how such partnerships help the club grow. BC.Game’s Director of Marketing and Affiliates also spoke about this partnership.
Rayne Davis, Director of Marketing and Affiliates for BC.Game, said:
“We are excited to join forces with Leicester City, a club with a rich history, a passionate fanbase and authentic global appeal. This partnership represents a unique opportunity to introduce a new brand of exciting, safe and responsible online gaming to new audiences, and we look forward to a successful collaboration.”
This partnership will end up being fruitful and profitable for both parties involved. BC.Game will get enhanced brand visibility, improved marketing tools, and a higher chance of increasing earning potential. Leicester City, on the other hand, will get support and backing from their sponsor and have already received payment for the sponsorship as well.
For more such articles about BC Game, keep reading GutshotMagazine.com. Follow us on Facebook, Instagram, Twitter and Telegram.
Guransh Machra is a sportswriter at Gutshot Magazine. He covers football news from local leagues like the Indian Super League as well as international leagues like the Premier League. He follows various sports like Football, Cricket, Formula 1, and Tennis. Apart from sports, Guransh is also enthusiastic about reading and gaming.
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